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	<title>Rachel Levy: Social Media &#38; Marketing &#187; Boston</title>
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	<description>How I&#039;m using social networking tools like Twitter with my clients in and outside of Boston</description>
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		<title>How can a restaurant group use social media?</title>
		<link>http://www.rachel-levy.com/how-can-a-restaurant-group-use-social-media/</link>
		<comments>http://www.rachel-levy.com/how-can-a-restaurant-group-use-social-media/#comments</comments>
		<pubDate>Sat, 29 Nov 2008 04:10:44 +0000</pubDate>
		<dc:creator>Rachel Levy</dc:creator>
				<category><![CDATA[Job Search]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[Boston]]></category>
		<category><![CDATA[recipe]]></category>
		<category><![CDATA[restaurant]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
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		<guid isPermaLink="false">http://www.rachel-levy.com/?p=173</guid>
		<description><![CDATA[I have an interview tomorrow with a restaurant group in Boston.  There was no job description posted online for the job, so I don&#8217;t know much about what they are looking for.  But, you better believe I&#8217;m going to bring up social media as a way to market their restaurants. (of course I would need to [...]]]></description>
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<p>I have an interview tomorrow with a restaurant group in Boston.  There was no job description posted online for the job, so I don&#8217;t know much about what they are looking for.  But, you better believe I&#8217;m going to bring up social media as a way to market their restaurants. (of course I would need to outline the objectives of using social media first!) Here are a few quick ideas I have:</p>
<p><img class="size-medium wp-image-175 alignright" src="http://www.rachel-levy.com/wp-content/uploads/2008/11/kitchen.jpg" alt="Chef preparing meal" width="170" height="170" /><span id="more-173"></span></p>
<ul>
<li>Create half hour cooking segments by the chefs and post on YouTube and other video sites.</li>
<li>Start a blog about hot new trends in food, restaurants, drinks, etc.  There&#8217;s so much to write about in this industry!</li>
<li>Post the restaurant&#8217;s menu on their website and allow customers to rate the dishes, and make comments.  They can also make suggestions for a dish they would like to see added to the menu (that could turn into a huge program where you select one recipe each quarter to be the featured customer&#8230; party? PR? named recipe?)</li>
<li>Open a Twitter account and a Facebook Fan page to communicate with customers and potential customers</li>
</ul>
<p><span style="color: #ff003e;"><strong>Any other ideas come to the top of your head?  Please share them below! Don&#8217;t worry, I will NOT take credit for them, as I will definitely be passing my blog address on to them!</strong></span></p>
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