Rachel Levy: Social Media & Marketing » #MSMtip http://www.rachel-levy.com How I'm using social networking tools like Twitter with my clients in and outside of Boston Tue, 17 Jan 2012 07:09:39 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Marketing and Social Media “Tip of the Week” http://www.rachel-levy.com/marketing-and-social-media-tip-of-the-week/ http://www.rachel-levy.com/marketing-and-social-media-tip-of-the-week/#comments Mon, 23 Mar 2009 14:53:26 +0000 Rachel Levy http://www.rachel-levy.com/?p=1068

Every Monday morning I’ll be publishing a Marketing and Social Media “Tip of the Week” on Twitter and my Facebook public profile.

I’ll use hashtag #msmtip on Twitter.  Here we go!

  1. Before asking should you use tools like Twitter and Facebook, you need to be clear on what your objectives are. (3/23/09)
  2. Email subject lines are the most important factor in determining if the email is opened. (3/30/09)
  3. Having a company blog helps SEO ranking and inbound marketing for your company. (4/6/09)
  4. Driving traffic to your website is all about fresh, interesting content. (4/13/09)
  5. Email marketing is permission based. Only put those on your contact list who give explicit. (4/20/09)
  6. The most personal avatars (profile photos) are close up and with you smiling! (4/27/09)
  7. Tag your customers in photos and notes to help something become viral on Facebook (5/4/09)
  8. Be sure your online ads are well targeted (66% of Internet users will click if it’s well targeted) (5/11/09)
  9. Content for a blog can be much more broad than words… it can also be photos, video, audio, etc! (5/18/09)
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