RSS feeds are one of my favorite online tools, and I’m finding that most people don’t know what they are or how they can be used. RSS stands for Really Simple Syndication… so, does that help?  Probably not :-)  Let me explain with an analogy about mail delivery.

You’ve Got Mail

Every day, the mailman* collects mail from everyone sending you mail, and delivers it to your home.  What if there were no mailman or post office?  Well, that would mean you’d need to go to each person’s house and pick up your mail and bring it home.  And since you have no way of knowing if someone has mail for you, you waste a lot of time stopping by everyone’s house just to see if you have mail.

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I’m struggling to get more members to join my WebinarListings LinkedIn group.  Every week, I go and look to see how many members I have… each week, it’s 41, 41, 41, ooh, 42!  But that was my new intern joining :-)  LinkedIn can be incredible beneficial at spreading the word about a topic/company, and building relationships, so I’d like to leverage its power more.  Here are all the things I do to try to get interaction and members, and I’d love to hear any other thoughts you have!

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Today, I heard Seth Godin speak in Boston, promoting his new book Linchpin: Are You Indispensable?. He’s an unbelievable public speaker, marketer, entrepreneur and author.  He’s the founder of the “permission marketing” concept.  Below are my tweets from the day (most of the quotes below are directly from Seth; my favorites are in bold).  You can see more from the hashtags: #sethbos, #sethgodin and #linchpin.

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